Louise M - LeadIn marketing tips and articles

An expert in B2B growth, Louise helps companies set up high-performance multi-channel prospecting campaigns. On the LeadIn blog, she writes practical, actionable content on LinkedIn prospecting, emailing and conversion tunnel optimization.

Louise's publications

More than 51% of companies today use marketing automation tools and this share continues to increase. Phantombuster is one of the leading tools on the market today. In this article, we give...

Need a tool to automate your canvassing on LinkedIn? Octopus CRM may be the solution. Check out its features, reviews and alternatives...

In marketing, emailing is 40 times more effective than social networks in generating leads . But how to get the email addresses of your targets? One of the quickest and easiest ways...

With over 3.9 billion people using email daily, it’s a great channel for prospecting, communicating and building customer loyalty. In this article, we explain everything you need to know about emailing. What...

With over 3.9 billion people using email daily, it’s a great channel for prospecting, communicating and building customer loyalty. In this article, we explain everything you need to know about emailing. What...

With more than 800 million users, LinkedIn has established itself as the professional social network par excellence. Ideal for commercial prospecting, however, it requires an almost permanent presence to really produce results....