Louise M - LeadIn marketing tips and articles

An expert in B2B growth, Louise helps companies set up high-performance multi-channel prospecting campaigns. On the LeadIn blog, she writes practical, actionable content on LinkedIn prospecting, emailing and conversion tunnel optimization.

Louise's publications

Launching a prospecting campaign via LeadIn is simple. Via this article we will explain step by step how to launch your 1st campaign with LeadIn....
How important is your Social Selling Index score on LinkedIn? Is SSI important or just egotistical metrics?...

To succeed in LinkedIn prospecting, the priority is to identify qualified prospects who match your ideal prospect. Prospecting on LinkedIn is time-consuming and requires an effort to personalize messages. In fact, the...

Which social networks to choose for your B2B acquisition strategy? At a time when social media......
Learn why LinkedIn restricts connection requests to about 100 per week, what triggers account flags, and proven tactics (email invites, mutual groups, warm engagement) to expand your network without risking restrictions....
Prospecting Hack – How to extract the Facebook audience from its competitors? Are you ready to "steal" the......